Above, we have the covers for two upcoming strategy titles, Emblem of Gundam and Front Mission 2089. Both series have similar themes -- giant mechas battling it out against an intricate backdrop of political drama -- so it's startling to see the different approaches in their packaging designs.
Front Mission 2089 puts more emphasis on its character lineup, masking a lone Wanzer in the mist, and the result is a lusterless jacket that looks as unexciting as the starring crew's listless expressions. Emblem of Gundam's cover has more action to it, giving its mobile suits and story characters even billing. One guy is flying through space with a rapier! Another has a gun! And a massive Gundam oversees the entire scene, jets blasting and fingers positioned like a master pianist preparing his next attack. This is how you design a box!
Today's lesson: If you have huge robots, use them. Pilot your mecha past the post break for a better look at the two covers.