According to a press release sent out yesterday, Nintendo of America broke their own sales record last week, selling more DS systems than in any previous week. In fact, the 653,000 consoles sold last week eclipse any week's sales of
any Nintendo console. The previous record holder was the Game Boy Advance in the Thanksgiving week of 2005 (why did it do so well then? The Micro, maybe?) It looks like the DS (and the Wii, which sold more last week than any week since its launch) will be under a lot of trees this year -- Christmas trees, that is. We don't think people are going to bury them or anything. Of course, the
two new hardware colors drew out some double-dippers, as well. We're also going to pretend that
Contra 4 had a demonstrable impact on DS sales, with action gamers finally finding a reason to buy the system.
The press release goes on to declare the DS and Wii the saviors of the American economy, drawing people into stores during a holiday season beset by gas prices and general shopping malaise. Not in so many words, of course, but the message is clear: buy Nintendo, save Christmas. The full release is posted after the break.