Massively explains Warhammer Online to the dedicated WoW player
GameDaily
Add to: My AOL, MyYahoo, Google, Bloglines
Joystiq presents

The DS Life / Promotional Consideration: Leopard print ad



Yes, two columns for the price of one! The price, of course, being nothing.

This week's installment of The DS Life / Promotional Consideration looks at an advertisement for Mystery Case Files: Millionheir that ran in several "mainstream" publications like celebrity gossip magazines In Touch Weekly and Us Weekly. The print piece features Ugly Betty's America Ferrera and sub-Saharan Africa's leopard. Surprisingly, the latter doesn't maul the former, despite the ESRB's "violent references" warning.

Continue reading The DS Life / Promotional Consideration: Leopard print ad

Promotional Consideration: Wagon Wheels' March



It seems as if it wasn't that long ago when rumors of Dragon Quest IV: Chapters of the Chosen coming stateside first appeared, querying our next command. But here we are, less than two months away from the 3D remake's September 16 release, and Square Enix already has its marketing engine for the game running. The publisher has certainly done its part to push summer along by keeping the past couple of months busy with quality releases.

This week's edition of Promotional Consideration pulls out a page from the latest issue of Nintendo Power to bring you Square Enix's new DQIV ad. Join us past the post break!

See also: A Dragon Quest IV comic strip draws near! Command?

Gallery: Dragon Quest IV

Continue reading Promotional Consideration: Wagon Wheels' March

Promotional Consideration: Circuit City savings with Cecil



This week's installment of Promotional Consideration comes with an excellent bonus -- a Circuit City deal for the Final Fantasy IV remake, which ships to stores next week. The electronics retailer is offering a $10 gift card with any purchase of the 3D RPG, on- and offline. Factor in free-shipping for orders totaling over $24, and this makes up for "the Square Enix tax," that extra $10 the publisher often adds to its DS games.

Now that we've done our part to sell the game to you, let's look at how Square Enix has been pushing Final Fantasy IV.

Gallery: Final Fantasy IV

Continue reading Promotional Consideration: Circuit City savings with Cecil

Promotional Consideration: Arino's Advertising Challenge



With XSEED recently revealing its intentions to localize Game Center CX: Arino's Challenge (U.S. name: Retro Game Challenge) for the North American market, we thought now would be an opportune time to feature an English-translated commercial for the Japanese game. Really, we'll make any excuse to post about this interesting title.

A quick rundown of the Game Center CX show and DS game, for those of you who didn't read about the release the first dozen times we posted about it:
  • Game Center CX is a Japanese television series in which comedian Shinya Arino plays popular "retro" games
  • In the Indies Zero-developed DS title, players are sent back in time to the 80s by Arino
  • Players have to complete challenges in eight Famicom-styled games, like Star Prince (Star Soldier clone) and Guadia Quest (Dragon Quest clone)
There are a lot of great "meta" touches to the game, too -- a child version of Arino befriends and cheers you on against his older self, you'll have access to instruction manuals and Game Fan Magazine issues with tips and cheat codes, and Arino will even ask you if you're going to the bathroom sometimes when you pause the game.

Anyway, jump past the post break for the commercial; we've also included photos from train advertisements and a segment from the show as bonuses!

Continue reading Promotional Consideration: Arino's Advertising Challenge

Promotional Consideration: Play to lose


As it did with My Word Coach, Ubisoft sees a lot of potential in My Weight Loss Coach (My Health Coach in Europe), putting enough money behind the nutrition and fitness trainer's marketing budget to support several print and television advertising campaigns worldwide. The publisher has timed the title's release and its promotional push perfectly, too, riding the exercise-game wave set in motion by Wii Fit.

In this edition of Promotional Consideration, we look at several of those My Weight Loss Coach advertisements to pick out the goofy details and voice our trivial complaints. Eat a light lunch, run up a flight of steps, and meet us after the break for the ads!

Continue reading Promotional Consideration: Play to lose

Promotional Consideration: Nester's return



This month's 20th anniversary issue of Nintendo Power seemed to leave everyone's head spinning with its exclusive Wii news, Mega Man 9 and Castlevania Judgment, so much so, that hardly anyone noticed the magazine's other big item: a new Nester comic!

A lot has happened since we last saw him over a decade ago -- apparently, he now has a Wii, a wife, and ... a son?! Bring your memories of the smart aleck character past the post break for Nester's return!

Continue reading Promotional Consideration: Nester's return

Promotional Consideration: Tactical advertisements



Did you forget that Final Fantasy Tactics A2: Grimoire of the Rift ships in North America this week? We wouldn't be surprised if you did, as, aside from two magazine advertisements, Square Enix hasn't done much to promote the SRPG sequel.

In fact, unless we've missed something, the only two handheld game commercials Square Enix has aired in the U.S. since the GBA were for the Final Fantasy III remake and Dragon Quest Monsters: Joker -- Mario Hoops 3-on-3 doesn't count. That's a shame considering how creative the original Final Fantasy Tactics Advance commercial was!

Bring your mages, ninjas, and gunners past the break for the GBA clip and the two FFTA2 magazine pieces we mentioned above!

Continue reading Promotional Consideration: Tactical advertisements

Promotional Consideration: The Hands of Fate



It's not that often that we hear about the creative process behind designing a game's box -- our own interview with Konami's contracted illustrator and packaging designer Julie Giles is a rare piece. Most people would rather read about the people who designed the actual games.

Seeing an opportunity to share his experiences with packshots, Atlus creative designer has posted an update on the publisher's informative series of Production Diaries, detailing the adjustments that were needed to adapt Trauma Center: Under the Knife 2's Japanese cover for the U.S. audience. Join us past the post break for comparison shots and a scan of the surgery sim's new print ad!

Continue reading Promotional Consideration: The Hands of Fate

Promotional Consideration: Fushigi no Commercials, revisited

We're aware that we write about the Mystery Dungeon: Shiren the Wanderer games much too much, especially considering that it's a niche series representing such a hardcore genre. But after playing Shiren the Wanderer DS, Chunsoft's remake of the original Super Famicom game and the first Shiren game brought stateside, it's hard for us to think of anything else but the other five Shiren titles that've yet to touch soil outside of Japan.

Chunsoft's recent announcement for Shiren the Wanderer DS 2, another remake, this time porting Furai no Shiren GB2: Sabaku no Majou (Shiren the Wanderer GB2: Demon Castle in the Desert), originally a Game Boy Color title, has only stoked the flames of our yearning. Though it's reckless to assume Sega will eventually localize the game as it did with the SFC remake, we've thrown caution to the wind, blinded by our optimistic heart's promises.

With that explained, hopefully you'll forgive us for featuring another piece on roguelike commercials less than two months after our installment on Pokemon Mystery Dungeon ads. Bring your talking weasel past the post break for two Japanese commercials from Shiren the Wanderer GB2's original 2005 release.

Continue reading Promotional Consideration: Fushigi no Commercials, revisited

Promotional Consideration: The Usual Suspects



This week's creative but confusing installment comes from Leo Burnett Milan, the same advertising firm behind "Communion Day," the first Promotional Consideration ad (and one of the smartest) we ever featured. The print piece presents a police lineup of criminals and ne'er-do-wells, suspects for an unspecified crime -- really, it's less of a "whodunit" than it is a "what does it mean?" Step past the post break and peer through this one-way mirror to solve the mystery yourself!

Continue reading Promotional Consideration: The Usual Suspects

Promotional Consideration: Dragon Quest IV commercials were weird



With the Dragon Quest IV DS remake announced for the US and Europe this week, we thought it'd be good a time to dig up Enix's commercials for the original Famicom game's release in Japan. They're completely different from the retro ads used last November when the DS remake shipped.

As with Squaresoft's chocobo commercials for Final Fantasy IV on the Super Famicom (launching a little over a year after Dragon Quest IV), these ads were just plain odd! They show hardly any in-game video, relying on logos and recognizable theme music instead. Gather your party and meet us in the fifth chapter, past the post break, for the commercials.

Continue reading Promotional Consideration: Dragon Quest IV commercials were weird

Promotional Consideration: King of the Monster Ads



Rawr!

Of the three Godzilla: Unleashed games released (Wii, PS2, and DS), the DS version is, without a doubt, the worst of the bunch. That's saying a lot considering that GameSpot described the Wii version as "the worst thing to happen to Godzilla since getting killed by Mothra's babies." In its review of the DS game, Godzilla: Unleashed Double Smash, Nintendo Power opined, "The slow descent in Godzilla games has finally hit rock bottom."

Nevertheless, publisher Atari had a job to do -- sell copies of the game -- and it did its best to win over fans with monster-sized ads befitting of the radioactive monster. Lurch past the post break to see what we mean!

Continue reading Promotional Consideration: King of the Monster Ads

Promotional Consideration: Advertising with Power, revisited


If you recall, back in November, we put up a short piece on the increasing number of ads in Nintendo Power after the magazine was handed over to Future US, the same publisher behind the official Xbox and PlayStation magazines.

Chris Slate, Nintendo Power's new editor in chief, explained the ad-bloated issues: "Love or hate the ads, their number should go down significantly over the next couple of issues as we move away from the busy holiday selling season. We saw a huge upswing in ad pages last month because more games than ever are being released right now for the red-hot Wii and DS. However, new titles will slow down midway through December, and the ads will follow suit."

So, now that we've put a few months in between us and December, has the magazine kept its promise, scaling back the number of ads in favor of delivering more news, reviews, and previews? Jump past the post break for the breakdown.

Continue reading Promotional Consideration: Advertising with Power, revisited

Promotional Consideration: Moons, Zombies, Dodgeballs, and Tactics



Aside from its preview page tease and Time Hollow's localization, there wasn't much in the way of exclusive DS news in this month's Nintendo Power, at least compared to what we've seen in recent issues.

Paging through the magazine, however, we spotted at least two advertisements that we wanted to share with you. As we were tearing them out to throw into our scanner, we thought, "Why not post all of the other DS ads (and the cover)?" Join us past the break for the scanned pages!

Continue reading Promotional Consideration: Moons, Zombies, Dodgeballs, and Tactics

Promotional Consideration: DS Style, the Freshmaker



Promotional Consideration is a weekly feature about the Nintendo DS advertisements you usually flip past, change the channel on, or just tune out.

Square Enix has rolled out no less than seven commercials for its DS Style line of "non-games," one for each of the series' seven casual software titles. They're low-budget productions shot with simple scripts, spartan sets, and a single actress in most of the scenes.

Bring your trivial dilemmas past the post break, where we've posted a medley of the 15-second spots past the post break, as well as early 90s commercials for the minty product referenced in this installment's title.

Continue reading Promotional Consideration: DS Style, the Freshmaker

Next Page >

Gaming to Go!We debate the hot topics!

This Month's New Games

Name Date
Bleach: Dark Souls
Oct 6
Legend of Kage 2
Oct 6
Crash: Mind Over Mutant
Oct 6
Spectrobes: Beyond the Portals
Oct 6
My Japanese Coach
Oct 14
Korg DS-10
Oct 14
Naruto: Path of the Ninja 2 Oct 14
FIFA Soccer 09 Oct 14
Populous Oct 14
Rock Revolution
Oct 14
Castlevania: Order of Ecclesia
Oct 21
Theresia
Oct 21
Spider-Man: Web of Shadows Oct 21
Away: Shuffle Dungeon
Oct 21
Tornado
Oct 21
Spyro: Dawn of the Dragon
Oct 21
What's Cooking? With Jamie Oliver Oct 21
MySims Kingdom
Oct 28
Ninjatown Oct 28

Get homebrew on your DS!

Popular on DS Fanboy

The story
More like it
Nintendo reveals the DSi
News
Lock's Quest review
Reviews
BTS: Cakemania
BTS
G2G: Clubhouse Games
Gaming to Go
Preview: Big Bang Mini
Features
Features
Another Week in ... (50)
Bury the Shovelware (15)
Contests / Giveaways (19)
DS Daily (566)
DS Fanboy Lite (42)
DS Fanboy poll (41)
Friday video (70)
Game Night (157)
Gaming to Go (14)
Items of Import (7)
Metareview (58)
Point/Counterpoint (6)
Promotional Consideration (58)
Show and Tell (72)
The DS Life (67)
What are you playing? (90)
Bits
Accessories (147)
Downloads (68)
Fan stuff (1418)
Features (291)
GBA (129)
Hacks (82)
Homebrew (229)
How-tos (75)
Imports (937)
Interviews (155)
Meta (135)
Mods (17)
News (3318)
Nintendo Wi-Fi (190)
Reviews (192)
Sales (196)
Screens (992)
Video (733)
Rumors (193)

RESOURCES

RSS NEWSFEEDS

Powered by Blogsmith

Featured Galleries

Neopets Puzzle Adventure
Hot 'N Cold
Show and Tell: Epic
Goodbye, GBA slot
Mario & Luigi 3
Nintendo DSi
Chocobo and the Magic Storybook: The Witch, The Maiden, and the Five Heroes
Shaun White Snowboarding
Show and Tell: Painted love

 

Most Commented On (14 days)

Recent Comments

Weblogs, Inc. Network

  • Autos
    • Autoblog
    • AutoblogGreen
    • Autoblog Spanish
    • Autoblog Chinese
    • Autoblog Simplified Chinese
  • Technology
    • Download Squad
    • Engadget
    • Engadget HD
    • Engadget Mobile
    • Engadget Chinese
    • Engadget Simplified Chinese
    • Engadget Japanese
    • Engadget Germany
    • Engadget Korea
    • Engadget Polska
    • Engadget Spanish
    • Switched
    • TUAW (Apple)
  • Lifestyle
    • AisleDash
    • DIY Life
    • Gadling
    • Green Daily
    • Luxist
    • ParentDish
    • Slashfood
    • StyleList Blog
    • That's Fit
  • Gaming
    • Joystiq
    • DS Fanboy
    • Massively
    • Nintendo Wii Fanboy
    • PS3 Fanboy
    • PSP Fanboy
    • WoW Insider
    • Xbox 360 Fanboy
    • Big Download
  • Entertainment
    • Cinematical
    • TV Squad
  • Finance
    • BloggingBuyouts
    • BloggingStocks
    • WalletPop
  • Sports
    • FanHouse Main
    • NFL
    • NBA
    • MLB
    • NCAA Football
    • NCAA Basketball
    • NASCAR
    • NHL
    • Golf
    • Free Fantasy Football
  • Also on AOL
    • African-American Culture
    • Cars
    • Games
    • Maps
    • Money
    • Movies
    • Music
    • News
    • Radio
    • Sports
    • Stock Quotes
    • Television
    • Travel

Other Weblogs Inc. Network blogs you might be interested in:

PS3 Fanboy
  • Worldwide PS3 releases for the week of October 12th
  • TGS 08: RE5, SFIV, White Knight, more to support PS3 Trophies
  • TGS 08: Old Snake and Sephiroth flip out and kill ninjas
WOW Insider
  • BigRedKitty: Hunter-pets in 3.0.2
  • Breakfast Topic: What was missing?
  • BlizzCon Roundup: Day 2
Xbox 360 Fanboy
  • Soulja Boy calls out Xbox Live gamers
  • Activision calls in the budget Secret Service
  • TGS 08: Street Fighter IV extended trailer
Nintendo Wii Fanboy
  • High Voltage announces new WiiWare racer
  • Wii Warm Up: Taiko Risk Assessment
  • New Mario Kart tournament keeps it simple
PSP Fanboy
  • TGS 08: LocoRoco 2 and the curiously embargoed trailer
  • PSP Fanboy hands-on: Kingdom Hearts: Birth by Sleep
  • TGS 08: LocoRoco 2 grabs us with cuteness and depth
Big Download Blog
  • Richard Garriott heads into space
  • Blizzcon 2008: Notes from the DVD production panel
  • New Starcraft 2 screenshots emerge from BlizzCon
Fanhouse Golf Blog
  • Five Months Pregnant and Still Making Birdies, Hjorth Near the Lead in LPGA
  • Boo Weekley on 'The Tonight Show'