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Promotional Consideration: Return of the reused assets



Promotional Consideration is a weekly feature about the Nintendo DS advertisements you usually flip past, change the channel on, or just tune out.

Revisiting last week's theme of recycled assets, we're taking a look at the familiar artwork seen in a recent print ad for Mario & Sonic at the Olympic Games. Unlike the Flower, Sun, and Rain commercial which repurposed an old promotional music video to great effect, this one's a forgetful piece, the video game equivalent of a comic book cover with a generic superhero-team action shot.

Continue reading Promotional Consideration: Return of the reused assets

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